Urban Set Bride

Category:	Bridal Shop
Address:	602 N 29th St, Richmond, VA 23223, USA
Phone:	+1 804-562-1212
Site:	urbansetbride.com
Rating:	4.9
Working:	12–4PM 10AM–7PM 10AM–7PM 10AM–7PM 10AM–7PM 9AM–6PM Closed

Location

Photos 41

Reviews 5

Anita Morgan

Ill just say, as soon as you get engaged the first thing you should do is make an appointment at Urban Set Bride! Im not kidding, these women are AMAZING! I went to one other place in Midlothian before I found out about USB and it was a sad disappointment. But I thought that was how the wedding industry rolled and thats how a dress appt was suppose to be like. NOPE! The second time I went shopping was at Urban Set Bride and it just doesnt even compare. First of all, I loved that their boutique is in Church Hill, I felt right at home immediately. The inside was beautiful, extremely comfortable and very organized. Christine and Jennifer really know the wedding biz and they have excellent taste, so I trusted their suggestions and opinions. There was absolutely no "Say yes to the dress" scenario or pressure, which I loathe. In fact, I loved that Christine told me over the phone, pre-appointment, that she prefers that her brides leave and get a cocktail and think about it before purchasing their dress. This is not your average run of the mill retail bridal salon. They are real people and they treat their brides like real women!! I did find a dress (and OMG lace cape) that are so perfect for me, I literally burst into tears when it all came together. The best part is...my dress is a bridesmaids dress in a blush/neutral tone. It is so perfect for my budget, I felt like I was sticking it to the wedding industry! Also, Christine you are a genius for that idea! But really, unless someone were to read this review and then see me on my wedding day, no one will be able to tell by looking at my perf dress and think "bridesmaid dress". Also, I brought one friend with me (shes also getting married this year) and she had problems with an already purchased dressed elsewhere and Christine helped my friend out with her dilemma before we left. We both left that appt feeling like we killed it! These women are amazing and Christine and Jennifer are experts in their field. Thank you both so much!

Ally Crooks

Christine and Jennifer are the dream team of the wedding world. They helped me with far more than a dress! First off, their relationship is so special and wonderful to be around. My mom passed away when I was 17 from cancer. We were so close and I was so nervous/emotional/clueless entering the wedding planning process without her. The second I walked into Urban Set, saw their hilarious relationship and heard Christine use the term "boss babe," I knew I was in the right place and mama was there in spirit (having been a boss babe herself). They made me feel so comfortable and maybe more importantly-confident!! I had set up 3 bridal appointments and USB was my first stop so I had never tried on a wedding dress before and had no idea what to expect! I ended up going with the very FIRST dress I tried on, which is so un-me its insane. My dad picked it out, the entourage agreed, and Christine and Jennifer weighed in with calming words of wisdom. They said I should sleep on it and come back when I was ready, no pressure. That spoke volumes to me because Im never quick to make a decision, much less on something like a wedding gown, and get queasy around pushy salespeople. From beginning to end, my experience with Urban Set Bride was unique and incredible. Christine even ended up recommending my videographer AND makeup artist to me (both were phenomenal). The Richmond wedding world is small but stacked with unbelievable talent and beautiful people, and Christine and Jennifer are certainly two of the big guns :)

Rachel Balow

Urban Set was the first bridal shop I went to and, after a few lackluster trips to other shops, it was the last one! Because my family and most of my bridesmaids are out of town, I often went to appointments with just one local bridesmaid or even alone (gasp!) to get an idea of inventory. Most other bridal shops didnt treat me seriously and rushed me through trying gowns on because of my lack of entourage. Christine had the complete opposite reaction. She was so deliberate in pulling gowns that met my desires and made the appointment absolutely comfortable, unique, and fun. I originally went to Urban Set because I thought I wanted a vintage style lace gown, which they have a stunning inventory of! After a change of heart, I emailed Christine about one of the Ellis ballgowns on their website. She told me it was sold off the rack but could borrow it from the distributor for my second appointment. This is what makes Urban Set stand head and shoulders apart from other shops: when the gown arrived half a day after my second appointment was originally scheduled, she held it in the shop for 3 weeks until my parents and sister could come into town to see me in it. After my jaw dropped when we heard the price (because of how AFFORDABLE such a beautiful gown was!!), I knew this was the dress! I am so happy to be an Urban Set Bride and I absolutely trust Jennifer and Christine to do right by their brides. Definitely make this a stop on your bridal gown search no matter what style you are seeking!

Amanda Jobe Foege

Walking into Urban Set for my appointment with Christine was HANDS DOWN THE BEST dress shopping decision ever. It has honestly been my favorite part of wedding planning and its all because of this fabulous Church Hill shop. Christine made everything stress free (which all brides need), SO FUN and definitely didnt push me into anything which was such a breath of fresh air! My Mom, two friends and I got to pick out about 12 dresses that we loved most and I tried all of them on. When we fell in love with a dress, Christine urged me to get as many pictures in it as possible, look them over that evening and sleep on it before making a decision. I feel like other places are dying for you to sign the dotted line to sell a dress on the spot. ITS A WEDDING DRESS- TAKE YOUR TIME, YALL! Let Christine show you the BEST EXPERIENCE and the way that shopping for your dream gown should be--- gowns that YOU want to try on, pictures so you can see how you look in it, FUN and private appointment with family or friends to help you--- and full attention from the most patient and kind shop owner that truly wants you to pick the best dress for YOU! I had appointments at two other shops after visiting Urban Set and they were such a disappointment that I couldnt wait to leave and get to the car to email Christine and tell her I was coming back to buy my dream dress from her! No one could beat the gorgeous gowns she carries or the Urban Set Experience!!

Michelle Akerman

I had such a wonderful experience at Urban Set Bride and recommend that all Richmond brides check it out! I was so discouraged after going to 2 wedding chain stores where the dresses were so bulky, over-the-top, expensive, and nothing like I had imagined for myself. I was recommended to Urban Set by a family friend, so I thought Id give it a try. I hate the chaos of shopping, so I appreciated the intimate setting when I walked into the boutique. Jennifer was already aware of my price range and dress style that I was looking for based on the summary I provided before the appointment. She directed us to the subset of dresses that would interest me, and she was right! My family and I liked every dress I tried on which was a breath of fresh air after our other experiences. Jennifer also played around with some accessories as I tried on the dresses which really helped us to visualize the whole look. I left extremely happy with my dress in mind, and then after sleeping on it as Jennifer suggested, I made the purchase! The day before my dress fitting appointment, Christine notified me that my dress had not arrived yet. Knowing that I had made the trip from out of state to try on my dress, she over-night shipped it, and it made it for me to try on. Such thoughtful service is something I dont think I would have gotten at a bigger store. Thank you, Jennifer and Christine!