Boulder Wine Merchant (The)

Category:	Wine Store
Address:	2690 Broadway, Boulder, CO 80304, USA
Phone:	+1 303-443-6761
Site:	boulderwine.com
Rating:	4.4
Working:	10AM–9PM 10AM–9PM 10AM–9PM 10AM–9PM 10AM–9PM 10AM–9PM 11AM–8PM

Location

Photos 35

Reviews 23

J Snider

The team here is as great as the wine they sell. I have bought about a dozen bottles so far from them, each one something new I have never tried, and all have been great. A quick chat with anyone working there will get you the run down on what to get for an event or specific meal. They have wines across the whole price spectrum as well which is nice. I also really enjoy their selection of wines from outside the popular regions, I have had wines from Macedonia, Colorado, and Austria that were outstanding.

A Private User

The selection is excellent, and you can find many wines here that you cant find anywhere else in Boulder. I was especially impressed by their selection of hard to find California wines. That said, the markups are outrageous, so much so that it makes more sense to order a case from a California wine merchant than to purchase here. But thats not the worst part...these folks are so snobby that asking a simple question opens the door to being humiliated. Perfect store for Boulder snobs.

Taylor Moon

I know very little about wine, and needed to buy something cheap. I was embarrassed to say this much to the people working here, but Im very glad I did so. The guy who helped me was very understanding, down to earth and helpful. He was able to quickly find a number of bottles which fit my budget and was able to present the information in an approachable way for an amateur. I walked away with exactly what I wanted, and knowing a little more of what I like.

Leanne Goff

Im not sure why people say they are snobby... Whenever Ive gone into this store the service is always excellent. The people working come right up and ask to help. Paige, a handsome gray haired gentleman, is almost always there. He is knowledgeable about pairing wines with food. If I am going to a party or having one it is always nice to have a bit of his advice to help me pick - it adds a story that I can take to the party with me.

Dan Hart

I lived in Boulder for three years about three blocks away from this store. While their selection is slightly limited (due to their size) it still quickly became my go-to stop for a quick beer run. All of their staff are extremely friendly and willing to help you find what you need, also quick and honest with recommendations if youre looking for something different. Ill miss your store!

Cindie Marren

Fantastic selection of not only wine but also beer. What stands out the most for me is the amazing customer service. Its clear that the employees love what they do and really enjoy the opportunity to expose others to wonderful wines. They are always excited to help me choose something delicious and I appreciate feeling like a real customer not just a number.

Carol Jacobs-Carre

I suppose the wine selection is OK although a tad sparse. But the indifference of the staff to their customers is absolutely astounding. Even the folks at Liquor Mart are friendlier. When I paid for my purchase, the cashier couldnt be bothered to look at me or say anything moderately pleasant. Even if the wine selection was great I wouldnt come back.

A Private User

This place has a great selection, its certainly worth checking them out! Their prices are, yes, a bit steep. But I think they are worth it as their have one of the best collections in Northern Colorado. If you are looking for a particularly hard to find bottle, they will be able to direct you to one source or another. Nice folks.

m p friedman

Wow, Im surprised by the low ratings. Over the years, Ive gone here many times, and always had a good experience. Added bonus: their descriptions are always fun to read. Sometimes I walk through just to read the display tags. Their monthly selections are often outstanding values.

Samantha McAllister

Although they didnt have the wine we were looking for, the guy called like, 4 different places to help us find it. He couldve just gave us the number or even just the names and sent us on our way. He definitely went above and beyond. Id go back for sure.

Tim R.

My favorite wine shop in Boulder. My only problem is that if I buy a case of wine I really love from them, I dont get enough opportunities to come in and learn about more great vintages...

A Private User

I wanted to send a gift of wine to a family member in Boulder. I called, talked to Wayne, and he took care of everything. I will do it again this year. Amazing personal service. Thank you!

Emily Nelsen

Great and interesting selection of wine. Not where you go for a bargain deal necessarily but where you can find something more unusual. Staff is helpful and nice.

Pete Cahalane

If you want an upscale wine experience with incredibly knowledgeable staff, and a large selection, this is the ONLY place to go in Boulder

Lara Bechtel

The two guys who served us were super friendly and knowledgable. Gave us some really good suggestions of what to do in the city

Craig Lewis

Another great experience at The Boulder Wine Merchant. Very lucky to have such a great resource in the neighborhood.

Larisa West

I asked about their boxed wine selection and the guy was totally snobby about it. Screw you!!!

Ali Webster

Great service and great selection! The wine of the week will definitely keep me coming back

Sean Fisher

Really awesome beer selection that is on point but wont overwhelm.